Case Study

Hub

Client
Meticulous
Product
Hub · hub.meticulous.com
Engagement
Redesign in Paper, then built
Years
2026

~400 layouts in 3 days About 200 distinct screens, each redesigned in Paper and built for mobile and desktop.

BLUF

The bottom line:

  • I did this to my own app first.
  • Hub is the internal tool I use to run client relationships and business development.
  • ~400 layouts in 3 days. About 200 distinct screens, each redesigned in Paper and built for mobile and desktop.

Our Role

Redesign in Paper, then the build.

The Details

Hub is the internal tool I use to run client relationships and business development. The Today screen below is before, and after it shipped.

Hub Today after it shipped: a left navigation, a prioritized queue, and a detail pane with the conversation, Why now, and stage. Example data. Hub Today before the redesign: stat tiles across the top and a single-column draft list. Example data.

~400 layouts in 3 days. About 200 distinct screens, each redesigned in Paper and built for mobile and desktop. Names and numbers are example data.

The draft list became a prioritized queue, with the conversation, why now, and stage in a detail pane beside it.

The full Hub Today screen before the redesign: outreach stat tiles, the draft queue, and the queue rules column. Example data.
The full Today screen before the redesign. Example data. Stat tiles took the top of the page, and every draft sat in one undifferentiated column.

Back to the redesign offer →